Daily Archives: February 11, 2009

Your First Car

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We’re looking for stories. Funny, sad, ridiculous…whatever they may be, we need the story of your first car. Give us anything you want. We want to hear from you.

 

From Renee, the Marketing Intern at TW:

 

My first car was a 1991 Chevy Blazer. Fire red. Beautiful. She had a bright red decal in the back window, and some sweet turtle bobble heads. I experienced my first car wash with her, my first car repair, my first tank fill-up (at the time it was $21…for an SUV – amazing!) We went in a few snow banks together and had a few trips to the beach. The Blaze and me, we were pals. I only had her for four months and someone pulled out in front of me. She was a gonner – entire frame was bent. We buried her and I bawled. I still miss The Blaze every once in a while when I see another one tooling down the road but I know she’s in a better place now.  And I’m saving a ton on gas! 

 

We think this might inspire you – tell us about your first car!

$1,000 Pricing Guarantee @ TW Buick Pontiac GMC

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Wow, we are just full of surprises at TW Buick Pontiac GMC.   We are now offering a $1,000 Pricing Guarantee! Here GM comes out with 0% APR for 60 months on most models, plus up to $4,000 in Lease to Buy Bonus Cash and we were determined to put the icing on the cake, so to speak.

At Todd Wenzel, we have always promised the best price.  Now, we are taking it a step further.  We are encouraging you to shop around and do your homework.  If you find a great deal some place else, come on over, and we’ll beat it by $1,000.  That’s like putting $1,000 right back into your pocket.

Short Story to Explain How this Works

Mr. Spectacular is in need of a new car (the engine went kaput on his last one… bummer).  Upon searching the Todd Wenzel Web site, he finds his dream SUV – a 2009 Buick Enclave – for $36,000.  Mr. Spectacular was excited to learn that his dream SUV might actually be in his budget, even with all of the sweet features it had, so he stopped by TW Buick Pontiac GMC to take the Enclave for a test drive.

A few days later, he was passing through Grand Rapids and he saw that Todd Wenzel Buick Pontiac GMC had the $1,000 Pricing Guarantee going on.  He stopped at the dealership once again and told the salesperson that his friend matched the great price that he was given.  Due to the $1,000 Pricing Guarantee, Mr. Spectacular was able to purchase a 2009 Buick Enclave with another $1,000 off the already great price.  So now with the $1,000 he saved, he could get that beautiful necklace his wife won’t let up about.  Or something like that.

After meeting with a salesperson, he got TW’s best price guaranteed for his dream vehicle.  He was amazed at how great he was treated and how much lower the price was from what he was finding online.   Mr. Spectacular still  felt obligated to stop by his best friend’s dealership to see if he could match the price.  After his friend told him that he would match the amazing price for the Enclave, Mr. Spectacular had a decision to make.

See you soon.

*Just to keep everyone honest, we may need to see competitors offer in writing signed by a manager. If deal is obviously misleading, we must be able to purchase your deal at it’s stated terms. Guarantee on any New Buick, Pontiac or GMC.